by Chris Getman | Oct 15, 2019
So you want to be an agency account manager? First off, no, you probably don’t. But let’s just say you do. There are 17 things you should know first. You know who you are. You might have friends or family who work at a “super hip”...
by Chris Getman | May 22, 2019
Every agency person out there has war stories from their dealings with clients. And mind you, all those clients have the same stories about their experiences with agencies. These conflicts happen so often they almost seem inevitable. Almost. Here’s the...
by Chris Getman | May 8, 2019
Working at a marketing agency is tough. It’s demanding. It’s stressful. It’s time consuming. But it’s also one of the most creative and fun places you can wind up … if you can figure out how to thrive there. Part of thriving in...
by Chris Getman | Feb 4, 2019
Image credit:Photo by Benjamin Suter from Pexels These are the small touches. The things someone had to really think about for them to even exist. It’s the attention to detail that luxury brands and high end restaurants excel at. A Lexus with sheep’s...
by Chris Getman | Jan 15, 2019
Growing a marketing agency is hard work. It requires a number of elements to come together and push it forward. Here are two critical things that an agency cannot grow without. 1. Process If you want to grow your agency, to scale, you need to create repeatable...