by chris getman | Nov 27, 2019 | Uncategorized
Interested in becoming a project manager? Currently a project manager and want a gut check on how crazy and chaotic your work life should actually be? Let’s tackle the big questions about project management jobs with no-nonsense straightforward answers. What...
by chris getman | Oct 15, 2019 | Uncategorized
So you want to be an agency account manager? First off, no, you probably don’t. But let’s just say you do. There are 17 things you should know first. You know who you are. You might have friends or family who work at a “super hip”...
by chris getman | Sep 28, 2019 | Uncategorized
Ingredient Branding is a marketing strategy where a component or an ingredient of a product or service is pulled into the spotlight and given it’s own identity. Everyone is familiar with the now famous “Intel Inside”, and it’s...
by chris getman | Feb 4, 2019 | Uncategorized
Image credit:Photo by Benjamin Suter from Pexels These are the small touches. The things someone had to really think about for them to even exist. It’s the attention to detail that luxury brands and high end restaurants excel at. A Lexus with sheep’s...
by chris getman | Nov 13, 2018 | Uncategorized
We’ve all been there. Your spouse gives you the silent treatment. Your coworker leaves you hanging on a project so you look bad. The deflective of response “you’re being too sensitive, I was just kidding.” But they weren’t, you know they weren’t. Passive aggressive...
