by Chris Getman | May 29, 2014
Marketers work in a world that thrives on feedback. We are constantly working through feedback cycles, both with our clients and our own internal creative teams. Creative teams invest countless hours executing on feedback. And a lot of that feedback sucks....
by Chris Getman | Apr 27, 2014
I’ve been thinking a lot about quitting. The idea of quitting. When people first hear the word “quitting,” they think of acquiescence, of giving up. They think of quitting jobs, and sports teams, and relationships. But, what about quitting in terms...
by Chris Getman | Mar 2, 2014
If you manage projects of any type, you know what thrashing is. Thrashing is changing things on a project. It’s to beat on a design (or concept) via criticism and feedback. With thrashing, timing is everything. There’s an appropriate time for edits and then...
by Chris Getman | Feb 2, 2014
We tackle problems every day. Different people solve problems differently. Some tackle them head on, some take a step back and ponder, and some simply react with the first solution that pops into their head. None of these approaches are always right and none of these...
by Chris Getman | Jan 1, 2014
We all want choices. In general more choices represents more freedom, specifically more freedom of decision making. And in this day and age, the internet has provided us with seemingly endless choices for everything. There are over 13,044 different men’s shoes...
